Trivia questions
Brand trivia questions: 50 with answers
LEGO means play well, and Pepsi began as Brad's Drink. Fifty brand trivia questions with answers, easy to hard, each checked against its source.

The cereal box on the breakfast table has a name on it that somebody invented, for a reason nobody at the table knows. Brand trivia is the quiz about things you already own: the names in the kitchen, the logo on the car, the toy you had at seven.
Here are 50 brand trivia questions with answers, from easy to hard, written to be read out loud. Read the question, let everyone answer, then read the answer. Under every third answer there is a line of story, usually the one the company tells about itself.
A ten-question card for one round
Read these ten in order if you only have time for one round. The last one is the tiebreaker.
- Which animal is on the Lacoste logo, taken from tennis star René Lacoste's nickname? Crocodile.
- Which burger chain is named after the nickname of founder Dave Thomas's daughter Melinda? Wendy's.
- Which camera brand's name did George Eastman make up because he loved the letter K? Kodak.
- Which fastener did Swiss engineer George de Mestral invent after burrs stuck to his dog's fur? Velcro.
- Bluetooth technology is named after which Viking king, who united Denmark and Norway? Harald Bluetooth.
- What do the letters WD stand for in WD-40? Water Displacement.
- Which surrealist painter sketched the design behind the Chupa Chups lollipop logo? Salvador Dalí.
- What did pharmacist Caleb Bradham first call the drink that became Pepsi-Cola? Brad's Drink.
- Peugeot had made coffee mills since 1840; what kitchen grinder did it introduce in 1874 with its Z model? Pepper mill.
- In what year was the LEGO brick launched in its present form? 1958. Closest year wins.
Easy
- How many interlinked rings make up the Audi badge? Four.
- Which animal is on the Lacoste logo, taken from tennis star René Lacoste's nickname? Crocodile.
- What is the name of Barbie's boyfriend doll, introduced in 1961 and named after the son of Barbie's creator? Ken. His namesake's mother, Ruth Handler, co-founded Mattel and created the Barbie doll.
- Which soft drink was first poured at Jacobs' Pharmacy in Atlanta in 1886? Coca-Cola.
- Which burger chain is named after the nickname of founder Dave Thomas's daughter Melinda? Wendy's.
- Which ice cream chain uses the number 31 to stand for a different flavor for each day of the month? Baskin-Robbins. Baskin-Robbins traces its start to 1945 in Glendale, California, and to two brothers-in-law, Burton Baskin and Irvine Robbins.
- Which sandwich cookie was first produced in 1912 at the Nabisco bakery in Manhattan that now houses Chelsea Market? Oreo.
- Which German candy company makes the famous gummy Goldbears? Haribo.
- Which camera brand's name did George Eastman make up because he loved the letter K? Kodak. Eastman called K a strong, incisive sort of letter, and Kodak was first registered as a trademark in 1888.
- Which fastener did Swiss engineer George de Mestral invent after burrs stuck to his dog's fur? Velcro.
- What is the name of Nike's famous curved checkmark logo? The Swoosh.
- Which sports drink was invented at the University of Florida in 1965? Gatorade. Researchers wanted to know why so many Gator football players were getting sick in the Florida heat.
- Which carmaker introduced the Model T on October 1, 1908? Ford.
- The Michelin Man is built from a stack of what? Tires.
- Which Swedish furniture brand is named after its founder's initials, the farm where he grew up and a nearby village? IKEA. Ingvar Kamprad registered it as a trading company in 1943, when he was just 17.
- Which famous puzzle was sold as the Magic Cube until it was renamed in 1980? Rubik's Cube.
- Which modeling compound was sold as a wallpaper cleaner before it became a toy in 1956? Play-Doh.
Medium
- The name LEGO comes from two Danish words meaning what? Play well. The company calls the phrase both its name and its ideal.
- Before plastic bricks, what material were LEGO's first toys made from? Wood.
- Haribo's name joins the first letters of founder Hans Riegel's name with which German city? Bonn.
- What do the letters WD stand for in WD-40? Water Displacement. Starting in 1953, a staff of three at San Diego's Rocket Chemical Company needed 40 attempts to get the formula right.
- Bluetooth technology is named after which Viking king, who united Denmark and Norway? Harald Bluetooth.
- Before video games, what did Nintendo begin making and selling in Kyoto in 1889? Playing cards.
- What does the name Samsung mean in Korean? Three stars. Three stars appeared in the company's logos until 1993.
- Which surrealist painter sketched the design behind the Chupa Chups lollipop logo? Salvador Dalí.
- Which Japanese sportswear brand's name is an acronym of the Latin for a sound mind in a sound body? ASICS.
- In which English city did John Cadbury open the grocery store where his company began in 1824? Birmingham. He sold cocoa and drinking chocolate that he made himself with a mortar and pestle.
- How many crayons came in the very first box of Crayola crayons in 1903? Eight.
- What is the Michelin Man's real name? Bibendum.
- Before he built sports cars, what farm machines did Ferruccio Lamborghini make? Tractors. The car company, formed in 1963, was his third successful business.
- Toyota's earliest vehicles were sold under which spelling of the founding family's name? Toyoda.
- Subaru is the Japanese name for which star cluster, shown on the carmaker's badge? The Pleiades.
- The skin cream brand Nivea takes its name from the Latin word for what? Snow. Nivea Creme, first made in 1911, was a stable oil-and-water cream that could be mass produced.
- Before chocolate, what homemade candy did Milton Hershey sell from a pushcart in Lancaster, Pennsylvania? Caramels.
Hard
- What did pharmacist Caleb Bradham first call the drink that became Pepsi-Cola? Brad's Drink.
- Which bookkeeper suggested the name Coca-Cola, thinking the two Cs would look good in advertising? Frank Robinson. Robinson also wrote out the name in the flowing Spencerian script that became its trademark.
- Audi is the Latin translation of which founder's surname, a German word meaning listen? Horch.
- The toy company Mattel takes the El in its name from which co-founder? Elliot Handler.
- In what year was the LEGO brick launched in its present form? 1958. Its interlocking principle with tubes is what makes the brick unique.
- Which Portland State design student created Nike's famous checkmark logo? Carolyn Davidson.
- What was Nike's company called before it adopted the Nike name? Blue Ribbon Sports.
- Under what name did Cheerios first launch in 1941? CheeriOats. The cereal changed its name to Cheerios in 1945.
- Domino's began in 1960 when the Monaghan brothers bought a Michigan pizza store called what? DomiNick's.
- What was Subway called when its first restaurant opened in Bridgeport, Connecticut, in 1965? Pete's Super Submarines.
- In which New York City borough did Häagen-Dazs, with its made-up name, begin in 1960? The Bronx. It started with just three flavors: vanilla, chocolate and coffee.
- The McIlhenny Company, maker of Tabasco sauce, was founded in 1868 on which Louisiana island? Avery Island.
- In 1908, Melitta Bentz made the first paper coffee filter using a sheet of what? Blotting paper.
- The name Crayola joins 'ola' with craie, the French word for what? Chalk. Alice Binney, wife of the company's founder, coined the name, taking 'ola' from oleaginous.
- Peugeot had made coffee mills since 1840; what kitchen grinder did it introduce in 1874 with its Z model? Pepper mill.
- Who was the third partner when Apple was founded in 1976, before he pulled out eleven days later? Ron Wayne.
Where these questions come from
The game has no brands pack, so these questions were written for this page. Every answer was checked against the source named here, most often the company's own history page:
- Audi
- Lacoste
- The Seattle Times
- The Coca-Cola Company: history, coke lore trademark chronology
- Wendy's
- Baskin-Robbins
- Mondelēz International
- HARIBO
- Kodak
- Velcro Companies
- Nike, Inc.
- University of Florida
- The Henry Ford
- Michelin
- IKEA
- Rubik's
- Smithsonian Magazine
- LEGO Group: the lego group history, b the beginning of the lego group
- WD-40 Company
- Bluetooth SIG
- Nintendo
- Samsung
- Chupa Chups
- ASICS
- Cadbury
- Crayola
- Lamborghini
- Toyota
- Subaru of America
- Beiersdorf
- The Hershey Company
- PepsiCo
- General Mills
- Domino's
- Subway
- Häagen-Dazs
- McIlhenny Company (TABASCO)
- Melitta Group
- Peugeot Saveurs: pepper mills, history
- Computer History Museum
Some brand stories are told one way at the bar and another way by the company; where they disagree, these answers follow the company. Answers checked on 25 October 2026.
Questions people ask
What are good brand trivia questions? Ones about things everyone has touched: where a name comes from, what a logo shows, what a company sold before it was famous.
Are brand origin stories true? Not always. Several popular ones are myths, so the answers here follow what the company itself says, and they leave out the stories nobody can check.
How many brand questions do you need for a quiz round? Ten. Read them easy to hard, and keep the last one as a tiebreaker.
If nobody wants to read
Somebody has to hold the list, and that person never gets to answer. Quizy can take that job. It is an AI quiz host that reads each question out loud, listens for the answer and keeps score. It needs a signal and a room where people can talk. .
Tonight
Pick up the nearest thing with a logo on it, and ask the table where its name comes from.
